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Hacking the Human Mind – Richard Shotton & MichaelAaron Flicker
Hacking the Human Mind – Richard Shotton & MichaelAaron Flicker
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Rs. 1,290 PKR
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Rs. 1,800 PKR
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Rs. 1,290 PKR
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Discover the behavioural science behind the success of 17 leading brands, including Apple, Dyson, Red Bull, and Starbucks. Richard Shotton and MichaelAaron Flicker explore how psychology influences consumer decisions, brand loyalty, and purchasing behaviour.
Ideal for readers interested in marketing, consumer psychology, branding, and business strategy.
Author: Richard Shotton, MichaelAaron Flicker
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