Thinking, Fast and Slow – بڑے فیصلے کرنا، کبھی فوری اور کبھی آہستہ

Why do we sometimes make decisions instantly, while other choices require careful thought? In Thinking, Fast and Slow (بڑے فیصلے کرنا، کبھی فوری اور کبھی آہستہ), Nobel Prize-winning author Daniel Kahneman explores the two systems that shape human thinking: one that is fast, intuitive and emotional, and another that is slower, analytical and deliberate.
This Urdu translation explains how mental shortcuts, cognitive biases, overconfidence and instinct influence our everyday judgments. From personal choices to business decisions, the book helps readers understand why our minds sometimes lead us to inaccurate conclusions and how more thoughtful reasoning can improve decision-making.
An essential read for anyone interested in psychology, human behaviour, critical thinking, business and personal development.

Author: Daniel Kahneman